Posted on
Jul 20

Director, Marketing / Provident Entertainment


Sony Music

This opportunity has expired

Expires on:
October 18, 2021

This opportunity has expired and is no longer available

If you have any questions, please use the contact information or use the purple chat button on the bottom right.


As Director, Marketing, you will play a key role in leading the marketing and branding direction for artists & songs by developing innovative and effective marketing campaigns to help our artists deliver music to their fans. Your role will create vision and strategy with a focus on RCA Inspiration artists resulting in consumption goals, fan engagement, and audience development. Position requires interaction with members of senior management and other high-level internal and external contacts.
What you'll do:Lead the thought and creation of branding strategy for assigned artists and projects
Create dialogue and collaborate with internal teams to design unique consumer focused campaigns that support the growth of songs and artists
Develop and lead effective meetings that produce strategies, ideas, and teamwork
Analyze market conditions and marketing plan effectiveness on an ongoing basis
Design strategy for assigned artists in terms of release cycle, touring plans, and consistent marketing campaigns
Research and apply unique marketing opportunities to help support an artist brand
Monitor release schedule and anticipate project needs in advance of deadlines
Act as primary marketing liaison for assigned artist roster to internal teams and external partners
What we give you:An opportunity to fuel the creative journey on a global stage
A modern, diverse and innovative work environment, with offices that include collaboration areas, studios, event spaces, and more
An investment in your learning & development
A comprehensive and attractive benefits package including medical, dental, vision, life & disability coverage, and 401K + employer matching
Voluntary benefits (like company-paid identity theft protection and resources for pets), mental health and meditation resources, industry-leading fertility coverage, fully-paid leave for childbirth or bonding, fully-paid leave for caregivers, programs for loved ones with developmental disabilities and neurodiversity, subsidized back-up child and elder care, and reimbursement for adoption, surrogacy, tuition and student loans
Winter recess (Christmas through New Year’s)


Who you are:You have at least 6 years of experience in marketing and branding; previous label experience strongly preferred
Prior experience working with gospel/urban music and its consumers and the ability to work with artists in various genres and consumer bases
Demonstrated creative experience, including campaign oversight and team leadership in a creative arena
Able to effectively lead meetings, and think strategically with varying pieces of information to develop them into goals
Proven leadership skills in directing and influencing partners within and outside immediate work group
A thoughtful, organized and results-oriented professional
Able to multitask, problem solve and prioritize in a fast-paced creative environment
An excellent communicator and enthusiastic collaborator who works well with team members, external partners, and senior management and large groups
Able to direct and lead creatively the marketing process while driving the business forward
Able to learn new duties and adjust to new situations encountered on the job

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Posted on

Tuesday, July 20, 2021

Application Details

Monday, October 18, 2021
Fee: $

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Franklin, TN, USA

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Presented by

Sony Music

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